Plymouth: The First Decade
1937 Business Plymouth
(Engineering Code P-3)
Unless otherwise noted, specifications are from [Chrysler 1975] and serial numbers are from [Chrysler 1973]. Production dates are from [benj 2007]. Engine numbers, price, model production and weights are from [Kimes 1996].
Highlights and commentary Production and serial numbers Specifications Paint Codes Trim Codes Touring Four Door Sedan Touring Two Door Sedan Four Door Sedan Two Door Sedan Rumble Seat Coupe Business Coupe Australian Sloper Chassis
Highlights
The big promotion this year is the “safety styled” instrument panel and door handles designed to not snag clothes.
For safety and comfort there was a hidden blower unit with ducts for defroster vents.
On the engineering front the big news was “airplane style” shock absorbers and an all steel top. The rubberized fabric roof insert is now a thing of the past.
Production
| Model Name | Production | Serial Number | Engine Number | ||||
| Begin | End | Plant | Begin | End | Begin | End | |
| 6 (Business) | September 15, 1936 | August 30, 1937 | Detroit | 1,184,101 | 1,237,460 | P4-1001 | P4-571569 |
| Los Angeles | 3,101,401 | 3,105,159 | |||||
| Evansville | 9,085,551 | 9,097,483 | |||||
| Windsor | 9,376,676 | 9,381,157 | |||||
All 1937 P3 and P4 Plymouths cars came equipped with P4 Engines.
Specifications
| Wheel base | Num Cylinders | Bore and Stroke | Cu. In. | Compression | BHP | Torque | |||
| Standard | Economy | Standard | Economy | Standard | Economy | ||||
| 112 | 6 | 3-1/8 x 4-3/8 | 201.3 | 6.7 | 5.2 | 82 @ 3600 | 65 | 145 @ 1200 | 138 |
For download speed reasons, Detailed Specifications and Standards of Adjustment are found on a separate page.
Paint Codes
Data from [Dupont 1938].Detroit Production
| Paint Code | Body | Wheels | Fenders | |
|---|---|---|---|---|
| 101 | Black DULUX 93-005 | Black | ||
| 201 202 203 |
Plymouth Blue DULUX 93-5684 | Plymouth Blue | ||
| 209 210 211 |
Aquamarine Blue DULUX 93-5687 |  |
Aquamarine Blue | |
| 217 218 219 |
Middy Blue DULUX 93-5845 |  |
Middy Blue | |
| 313 | Garfield Green DULUX 93-6040 | Garfield Green | ||
| 410 411 |
Ripley Brown (Plymouth Beige) DULUX 93-5846 | Ripley Brown (Plymouth Beige) | ||
| 812 813 814 |
Gunmetal Gray DULUX 93-5685 |  |
Gunmetal Gray | |
West Coast Production
| Body | Wheels | Fenders |
| Plymouth Blue DUCO 246-31237 | ||
| Aquamarine Blue DUCO 246-38107 | ||
| Middy Blue DUCO 246-31624 | ||
| Ripley Brown or Plymouth Beige DUCO 246-38108 | ||
| Gunmetal Gray DUCO 246-38106 | ||
Trim Codes
Data from [Chrysler 1939a Group 24-BP].| Trim Code | Description |
| 358 | Broadcloth |
| 434 | Leather (taupe) |
| 435 | Leather (blue) |
| 436 | Leather (red) |
| 437 | Leather (tan) |
| 608 | Pile |
Touring Four Door Sedan
| Price | Number Built | Weight |
| 7,842 |
Touring Two Door Sedan
| Price | Number Built | Weight |
| 1,350 |
Four Door Sedan
| Price | Number Built | Weight |
| $595 | 16,000 | 2770 |
Two Door Sedan
| Price | Number Built | Weight |
| $550 | 28,685 | 2770 |
Photograph copyright Benny Setthammar, used with permission.
Rumble Seat Coupe
| Price | Number Built | Weight |
| 540 |
Business Coupe
| Price | Number Built | Weight |
| $510 | 18,202 | 2700 |
Australian Sloper
| Price | Number Built | Weight |
Photograph copyright Edward R. Peterson, used with permission.
Chassis
| Price | Number Built | Weight |
| 1,025 |